'The Times' is read by the people who run the country. ' The Daily Mirror' is read by the people who think they run the country. 'The Guardian' is read by the people who think they ought to run the country. 'The Independent' is read by people who don't know who runs the country but are sure they're doing it wrong.'The Daily Mail' is read by the wives of the people who run the country. 'The Financial Times' is read by the people who own the country. 'The Daily Express' is read by the people who think the country ought to be run as it used to be run. 'The Daily Telegraph' is read by the people who still think it is their country. And 'The Sun's readers don't care who runs the country providing she has big tits.
Oh, and news.bbc (or the low-graphics version) is read by those of us who just want to know what's going on...
Note that most of the above is a direct quote from 'Yes, Minister'.